Definition of Experiential Marketing Experiential Marketing is about creating meaningful and memorable experiences for customers through engagement in various activities organized by a brand or business. For the hotel industry means providing special and unique experiences to guests to leave a lasting impression and create positive memories In an era of…

Marketing through short-form content in hotels can enhance diversity and create more memorable experiences by blending engaging storytelling techniques. Short narratives, crafted to captivate viewers within seconds, can effectively grab their attention and leave a lasting impression of the hotel. For instance, stories told through platforms like Instagram Reels or…