MARKETING COMMUNICATION

Marketing communication and local PR are crucial for businesses to establish a prominent presence in their community and create a distinctive brand identity. This can enhance visibility, entice new customers, and establish a favorable reputation

Why Need Marketing Communication

Increased brand awareness

Consistent and effective marketing communication raises brand awareness and recognition

Improved Customer Loyalty

Builds strong audience relationships through engaging content, increasing loyalty and retention.

Higher sales and revenue

Generates leads, converts them into customers, and drives sales and revenues.

Marketing Communication for Business

The KPI Plus can help increase your business’s local brand visibility through branding and local PR strategies, such as identifying key target audiences, developing messaging, creating engaging content.

Advertising

Advertising involves paid promotions through various channels such as television, radio, print media, online ads, and social media.

Sales Promotions

Sales promotions are short-term incentives offered to customers to encourage them to buy a product or service.

Public Relations

Managing a brand’s image and reputation through various media channels such as media relations, events, sponsorships, and crisis management.

Personal Selling

Involves direct communication with customers by sales representatives and it’s also used to build relationships and persuade customers.

Direct Marketing

Involves reaching out to potential customers through direct mail, email, telemarketing, and other forms of communication.

Branding

Creating an emotional connection with customers through storytelling and shared values helps to build long-lasting relationships.

Why The Kpi Plus

Expertise

  • Hospitality Specialist
  • Advance Marketing Tools
  • Cooperate with many Hotels and Businesses

Competitive Advantage

  • Comprehensive Range of Services
  • Up-to-date with Trends
  • Study from best practice

Measure Result

  • Business analyst
  • Monthly performance report
  • New Success Strategy

Frequently Asked Questions

What services does The KPI Plus offer?

We provide full-service Digital Marketing, Revenue Management, Online Advertising (Google Ads, Facebook Ads), Google Hotel Ads, Website Development, Cloud PMS/Channel Manager systems, and Online Reputation Management. Additionally, we also provide Hotel Staff & Leadership Training to improve your service quality to boost customer satisfaction levels.

What types of businesses are you best suited for?

We work best with small to large-sized boutique hotels, resorts, pool villas, e-commerce, restaurants, and real estate projects seeking to boost sales especially those without in-house marketing teams.

Why should I choose The KPI Plus?

We’re not just a digital agency we’re a strategic partner that truly understands hotel and real estate operations. With a local team based in Phuket and data-driven marketing expertise, we deliver reliable, measurable results.

At The KPI Plus, we operate as a true strategic partner—not just a service provider. Our team stays actively involved throughout the entire engagement, offering continuous support, regular check-ins, and fast response times. We don’t leave you to troubleshoot alone. Whether it’s refining ad performance, resolving technical issues, or adjusting your strategy in real time, we’re always just a message or call away. Clients appreciate our hands-on approach, transparency, and the genuine care we bring to every project.

How is your pricing structured?

We do not have any long-term contracts. For detailed pricing information, please don’t hesitate to reach out we’re here to help and happy to assist with any questions you have.

Can I use your service if I don’t understand tech or marketing?

Absolutely. The KPI Plus is designed to be a one-stop solution for hospitality and real estate businesses whether or not you have technical or marketing experience. We manage every aspect of your digital strategy, from setup to execution and optimization. Our team handles the complexity for you and explains everything in a clear, accessible way. You’ll also have ongoing support whenever you need it, so you can focus on running your business while we take care of the growth.

What makes The KPI Plus different from other digital marketing agencies?

Unlike generalist agencies, The KPI Plus specializes in the hospitality and real estate sectors. We combine revenue management expertise with performance marketing and cutting-edge technology to deliver results that truly impact your business.

How do I know if your services are right for my business?

If you’re a hotel, villa, resort, restaurants or real estate project looking to increase bookings, drive qualified leads, or manage digital operations more efficiently, our services are built for you.

Do you only work with businesses in Phuket?

While we’re based in Phuket and have deep local knowledge, we work with clients beyond Thailand especially those targeting both local and international audiences to generate growth effectively.

What platforms do you advertise on?

We run strategic ad campaigns on Google, Facebook, Instagram, Xiao Hong Shu, Yandex and TikTok. For hotels, we also manage Google Hotel Ads to increase direct bookings and reduce OTA commission costs.

Can you help with low-season periods?

Absolutely. Whether you’re launching a new property or need to fill gaps during low-demand months, we build adaptive strategies that respond to market conditions.